On your mobile phone, it’s a constant game of tap or scroll. For every message, it’s a quick decision of “Is it worth my time to read and...
READ MOREScandinavian Airlines Uses Mobile to Build Lifestyle Travel Brand
by Tom Lytton-Dickie | Apr 6, 2018 | Messaging, Mobile Marketing
Today’s digital transformation continues to disrupt business at an almost ever-increasing rate, and one area that has been particularly...
READ MOREWhy Your Business Isn’t Truly ‘Mobile-First’ Yet
by Lisa Paccione | Mar 18, 2018 | Messaging, Mobile Marketing
This article was originally published in InternetRetailing and is republished here with permission. Sometimes it’s necessary to state the...
READ MOREMulti-channel Marketing Is Falling Short
by Lisa Paccione | Feb 15, 2018 | Messaging, Mobile Marketing
This article was originally published in PaymentsSource and is republished here with permission. It’s no surprise that brands have often...
READ MORESyniverse and Hot Topics Share Top Mobile Marketing Insights from 2017
by Bobby Eagle | Jan 25, 2018 | Mobile Marketing
What mobile channels do consumers like to use? What kind of brand interaction do they want from those channels? And what brand goods do they...
READ MOREAI to Play Crucial Role in Mobile Engagement
by Apurva Ghelani | Jan 18, 2018 | Messaging, Mobile Marketing
Artificial intelligence (AI) represents one of the biggest emerging opportunities in business, and 2018 promises to be a pivotal year for some...
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