RCS in Focus, Part 2

Is RCS (Rich Communication Services) all set to revolutionize the way we use text messaging? In my video last week, I talked about what RCS is and why it’s important, but before RCS becomes fully adopted, it will have to progress through a few steps.

In my second video, below, I go over some of these, along with what I see as the first major applications of RCS. I invite you to take a look.

RCS is opening a new era in messaging, with new features like advanced video and audio capabilities, geolocation information, and analytic feedback. Syniverse has been right at the forefront of helping businesses make the most of RCS, and as we progress, we’ll continue to share our latest insights here on Synergy. I hope you find them useful, and I would love to get your thoughts on them in a comment below.

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