More and more mobile users around the world prefer messaging over voice calls. And while the trend may have started between friends and family, now consumers are also preferring to interact with businesses in the same way.
Beyond just messaging, social messaging apps, like WhatsApp, have become the preference for all types of conversations—whether between individuals or groups—allowing the user to create the experience they want with photos, videos and other interactive features.
With over 2 billion WhatsApp trusted users around the world and availability in 180 countries, it’s more important than ever to be available where customers are, and where they want and expect to interact with you. Syniverse's WhatsApp Business Platform can help you seamlessly integrate WhatsApp into your communication channels and enable you to leverage its unique capabilities, such as WhatsApp session messages, to engage with your customers in real-time.