News Release
February 9, 2017
Syniverse Names Laura Desmond to Board of Directors
TAMPA, Fla. – Feb. 9, 2017 – Senior marketing agency executive Laura Desmond has been named to Syniverse’s Board of Directors. In joining the Syniverse Board, Desmond brings extensive experience in the media and advertising industry with a 30-year career that includes serving as CEO of Publicis Groupe’s Starcom MediaVest Group.
“Laura will be pivotal in helping further guide the global growth and development of Syniverse across a number of new markets,” said James Attwood, Chairman of the Syniverse Board of Directors. “Her unparalleled leadership and experience in helping oversee the marketing and media strategy of some of the world’s biggest brands will offer crucial insight for our strategy and decision making.”
Well known in the media industry, Desmond became one of the youngest CEOs to lead a global marketing services company when she was named to that role for Starcom MediaVest Group in 2008. In addition to overseeing a staff of over 6,000-plus members in more than 100 offices, she more than doubled the size of the Starcom MediaVest Group network while partnering on the marketing and communication strategies for a number of leading global brands.
“I’m honored and excited to join the Syniverse Board,” said Desmond. “Mobile is at the intersection of some of the most important changes taking place in technology and business today, and Syniverse is strategically positioned to play a critical role in advancing the use of mobile on both a corporate level and a consumer level.”
About Syniverse
Syniverse is the world's most connected company. We seamlessly connect the world's networks, devices, and people so the world can unlock the full power of communications.
Our secure, global technology powers the world's leading carriers, top Forbes Global 2000 companies, and billions of people, devices, and transactions every day. Our engagement platform delivers better, smarter experiences that strengthen relationships between businesses, customers, and employees.
For over 30 years, we have accelerated important advances in communications technology. Today we are an essential driver of the world's adoption of intelligent connectivity, from 5G and CPaaS to IoT and beyond. Find out more at https://www.syniverse.com.
For more information, contact:
Matt McLoughlin