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Guides and Infographics

From our vantage point in the center of the mobile ecosystem, we have an unparalleled opportunity to bring together the most vital technologies, networks and companies to make mobile work. Using learnings from this experience, we develop original publications to share our perspectives on what we see as some of the most important areas of mobile. Learn more about these perspectives here.

Understanding the Global Threat of Mobile Fraud

Understanding the Global Threat of Mobile Fraud

Mobile fraud can hit businesses in many different ways, but operators are often reluctant to share their stories. As a result, measuring and responding to mobile fraud have remained a challenge. To help the mobile industry shed more light on this, Syniverse developed a snapshot of roaming fraud for one complete year, based on work with over 130 mobile operators globally.

View the Report
Syniverse E-Book: Mobile Engagement Use Cases

Syniverse E-Book: Mobile Engagement Use Cases

Brands need to come up with creative and contextual ways to reach their customers in order to avoid the blocking of their content. View our new E-Book to discover ways you can use mobile to enhance your customers’ journey through the use of promotional messaging, transactional alerts, loyalty notifications, and customer-service tools.

View E-Book
2016 Mobile Engagement Trends E-Book

2016 Mobile Engagement Trends E-Book

2015 was a BIG year for mobile, and this year is set to be even BIGGER! We predict that 2016 will be the year of Mobile Engagement. The rise of the mobile-first customer is transforming mobile marketing, meaning that marketing will no longer be about a one-way “push” of information, but instead a two-way exchange that engages the customer in the mobile moment.

View E-Book: 2016 Mobile Engagement Trends
Blueprint for Protecting and Engaging Your Mobile-First Customers

Blueprint for Protecting and Engaging Your Mobile-First Customers

Brand trust is earned by protecting your customer through the delivery of contextually relevant information. This information adds value as well as creates a richer experience for the customer. But where should you start with building this brand trust? This six-step blueprint from Syniverse will enable you to implement a mobile engagement strategy that will protect your customers as well as foster long-term loyalty. The result: a new level of brand trust that will help you secure an ongoing competitive advantage in your market.

View Guide: Blueprint for Protecting and Engaging Your Mobile-First Customers
IPX Redundancy – The Benefits of Implementing Dual IPX

IPX Redundancy – The Benefits of Implementing Dual IPX

The advantages of implementing a dual IPX strategy are numerous. The ability to maintain superior customer care and experience can always be considered paramount, but there are several benefits a redundant IPX can offer that directly affect an MNO’s ability to maintain high levels of service. These include increased reach and coverage with improved reliability through peering arrangements, high availability, and stronger competitive advantage.

View White Paper: IPX Redundancy
Understanding the Different Aspects of LTE and Its Impact in Various Areas

Understanding the Different Aspects of LTE and Its Impact in Various Areas

Many operators are gearing up to embrace the standardization roadmap defined by 3GPP for the so-called 4G mobile technology to build on the technical foundations of the 3GPP family of cellular systems viz. GSM, GPRS, EDGE, WCDMA and HSPA as well as non-3GPP technologies viz. 1xRTT, EV-DO, 3xRTT. It is imperative that these operators expect the legacy systems, services and applications deployed already to evolve to support the LTE/SAE seamlessly along with the current breed of technologies. Also, as operators start deploying LTE/SAE in a phased manner over several years with different evolution paths, the evolved systems, services and applications will have to also support requirements to facilitate inter-system or intra-system roaming and interworking e.g. GSM->LTE, WCDMA->LTE, EV-DO->LTE, TD-SCDMA->LTE as well as to support the different variants of the technology implementations in the roaming and interworking environment.

View White Paper: Understanding the Different Aspects of LTE
Leveraging LTE PCC for Enhanced Services

Leveraging LTE PCC for Enhanced Services

Many operators are gearing up to embrace the standardization roadmap defined by 3GPP for the so-called 4G mobile technology to build on the technical foundations of the 3GPP family of cellular systems viz. GSM, GPRS, EDGE, WCDMA and HSPA as well as non-3GPP technologies viz. 1xRTT, EV-DO, 3xRTT. It is imperative that these operators expect the legacy systems, services and applications deployed already to evolve to support the LTE/SAE seamlessly along with the current breed of technologies. Also, as operators start deploying LTE/SAE in a phased manner, their expectations from the technology to be able to serve new breed of applications and services would grow as well.

View White Paper: Leveraging LTE PCC for Enhanced Services
Guide to Choosing a Mobile Engagement Partner

Guide to Choosing a Mobile Engagement Partner

The rising use of mobile for promotional offers, loyalty rewards, shipping notifications, appointment confirmations and even customer-service efforts has created the need for a unified mobile engagement strategy. Therefore it’s crucial that you select a mobile engagement partner that can deliver your cross-channel campaigns today and provide the tools necessary to expand your company’s mobile strategy as its needs grow.

This guide outlines the key requirements you need to assess before choosing the best mobile engagement partner to support your end-to-end strategy.

View Guide: Guide to Choosing a Mobile Engagement Partner
Mobile Engagement Guide Part 2: Getting Started with Mobile Engagement

Mobile Engagement Guide Part 2: Getting Started with Mobile Engagement

In part two of the Mobile Engagement guide, we put the model in context and provide three examples of how companies at different stages of mobile engagement maturity can use the model to support their mobile marketing goals. The guide concludes with a rundown of best practices that any company can apply in its business to help ensure its success on the journey to mobile engagement.

View Guide: Part 2: Transforming Customer Engagement with
Mobile Engagement Guide Part 1: Introducing a Model to Mobile Marketing Success

Mobile Engagement Guide Part 1: Introducing a Model to Mobile Marketing Success

In part one of our Mobile Engagement Guide, “A Model for Mobile Marketing Success,” we introduce you to Syniverse’s Mobile Engagement Maturity Model, which has been designed to help organizations understand where their mobile marketing and customer engagement efforts currently fit in relation to a long-term strategic vision for optimizing customer engagement

View Guide: Part 1: Transforming Customer Engagement with Mobile
Putting Mobile in Context

Putting Mobile in Context

Today’s mobile users are increasingly placing new demands on their preferred brands and their operators to deliver more personalized mobile experiences based on “mobile context” – an understanding of characteristics like where users like to go, what they like to buy and how they like to be contacted. This white paper examines how a full-scale mobile strategy for unlocking these characteristics and acting on them has become imperative for enterprises and operators in addressing these user expectations.

View Guide: Putting Mobile in Context
Preparing for the New EU Roaming Regulations

Preparing for the New EU Roaming Regulations

The roaming market in Europe is set to undergo a major transformation in July 2014, when new regulations will, for the first time, allow residents to buy roaming services from mobile service providers besides their home operators. This white paper details how one of the keys to success for surviving and succeeding in this new environment will be making use of the latest advances in real-time intelligence to nurture subscriber relationships.

View White Paper: Preparing for the New EU Roaming Regulations