Without a doubt, the branded mobile app has become a mainstay of mobile marketing across segments. But recently, stagnant app usage along with...
READ MOREWhy the Bank in Your Pocket Is More Than a Local Branch
by Cullen Talley | Sep 28, 2017 | Mobile Marketing
Banks now have an unprecedented opportunity to engage customers across multiple mobile channels. While many companies have moved to a new level...
READ MOREHow to Reach Customers When Your App Isn’t Enough
by Kevin Davis | Aug 10, 2017 | Mobile Marketing
This article originally appeared in Total Retail and is published here with permission. When you consider the way that people use apps today,...
READ MORENew Data Unveils Strategies to Help You Get Started with Mobile Wallet
by Lisa Paccione | Jul 25, 2017 | Mobile Marketing
This article originally appeared in Mobile Marketing Watch and is published here with permission. Although mobile wallet has been available on...
READ MOREApp Challenge Calls for New Mobile Marketing Approach
by Lisa Paccione | Jun 27, 2017 | Mobile Marketing
This year, I’ve had the fortune to work with a more diverse group of retail companies than ever before, and it’s allowed me an insight on...
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