Multichannel and omnichannel communication strategies offer an array of opportunities to connect with customers. This is pushed further when...
READ MOREThe Next Battlefront in the Mobile Engagement Revolution
by Jeff Bak | Jul 14, 2020 | Messaging, Mobile Marketing
Remember when Application-to-Person (A2P) SMS was the bleeding edge of mobile customer engagement? Those days are long gone — it’s now...
READ MOREMobile Messaging Plays Critical Role in COVID-19 Pandemic
by Jeff Bak | Apr 21, 2020 | Mobile Marketing
Our lives have changed drastically in the past several months. The COVID-19 pandemic has caused an extreme shift in business and has tested the...
READ MORE